Yourfirst20customer
conversations.

Plon finds buyers with a documented reason to talk to you now and books the meetings — a flat-fee pilot sprint, then you pay per meeting, not per seat.

Founder-run · five pilot slots · delivered personally

Sprint 0 — lead list 3 meetings booked
CompanySignalWhy nowStatus
Parcelio Launch Shipped pricing page this week Meeting booked
Kwanta AI Hiring First AE job post, still no SDR Replied
Relayo Stack change Founder thread on migrating off Zapier Meeting booked
Nordbase Funding Pre-seed announced 12 days ago Sent
Craftlane Complaint Venting about junk leads on X Replied
The sprint

Sevendaysfromtargethypothesestorealmarketsignal.

Day 1–2
01

Diagnose

You bring the product, the competitors and your target hypotheses. We pick the sharpest first ICP — narrow enough to actually learn from.

Day 2–4
02

Find the why-now

We mine public buying signals — launches, hires, stack changes, complaints — and build a short list where every lead carries evidence and a reason to write today.

Day 4–7
03

Run the outreach

Signal-backed messages, sent in dozens, not thousands. Every reply gets read, classified and turned into the next move — sharper ICP, sharper message, or a booked meeting.

You end the week with conversations in motion and a written read of the market: what resonated, what got rejected, and what to change next.

Why-now signals

A lead without a reason is spam. Every prospect we hand you carries a public, checkable signal — and the source it came from.

[ artwork: signals-diagram ] Diagram in production — shipping with the first sprint cohort.
Pricing

Priced for proof.

  • 01 Pilot sprint — 7 days $500–2,000 flat
  • 02 First signal-backed lead list Free — judge the evidence yourself
  • 03 After the pilot Pay per meeting

We're early and building our track record in public — pilot pricing reflects that. If the first batch of outreach produces no usable signal, we run a second iteration on us.

Stopbuildingina vacuum.

If you launched and the market went quiet, that silence is a signal too. A sprint tells you what it means — and gets the first real conversations on your calendar.